AI and automation, applied to your work and life. Simply. Practically. Step by step.

First steps or going deeper — I'll help you find what works, cut what doesn't, and build automations that free up your time.

Hi, I’m Marc!

I've spent 20+ years in customer-facing roles across some of the most demanding industries in the world — mining, semiconductors, industrial tech, across three continents. Sales, business development, commercial strategy — I've sat across the table from customers at every level and in every context.

My edge has always been connecting the dots. Engineering gave me the systems thinking. Growing up Swiss-Australian and building a career across Europe, Asia, Russia, and the US gave me a different lens — higher standards when it comes to how things are built, how they scale, and how they hold up under pressure.

Now I apply that same thinking to AI and automation — building real tools in public, documenting everything, and helping people cut through the noise to find what actually works for their situation.

Start here

$99 first session One hour. We figure out where you are, what you need, and exactly what the next step looks like — whether you're just getting started or you have a project ready to move. From there, we work out what makes sense: ongoing sessions, a monthly retainer, or just that one hour. No commitment required.

Work with me

AI Starter Session

You know AI matters but don't know where to start. In one hour I cut through the noise — the right 3-4 tools, a simple workflow, and a clear next step you can act on the same day.

AI Co-Pilot

You have the projects, the ideas, and zero time to figure out the AI side. I take that off your plate. You bring the brief — I dig in, test the tools, build the automations, create what you need — custom GPTs, workflows, whatever it takes. We connect when it matters to review, redirect, and keep moving. Think of it as having an AI person on call, without the full-time hire. Your ideas, finally moving forward.