AI and automation, applied to your work and life. Simply. Practically. Step by step.

First steps or going deeper — I'll help you find what works, cut what doesn't, and build automations that free up your time.

20 years across sales, product, and commercial strategy in industrial tech taught me that the real problem is rarely where it first appears.

The right solution starts by understanding its impact, and how it moves through people, process, and the organization.

I’m an engineer by training, but I spent most of my career on the commercial side. That combination, technical depth and commercial reality, helps me connect possibilities to needs and build tools people actually use.

More about me

I understand your business problem before I reach for a tool.

First Session - $99

The starting point for everyone. Got a question? A specific problem? Not sure where to begin? Bring whatever's on your mind — we go wherever is most useful. One hour. You leave with clarity, a clear next step, and a sense of what's actually possible for your situation.

Working Sessions - $149

You've had a first session and want to keep going. Or you have a specific problem you want to work through. Same format — one hour, your agenda, my thinking. We dig into whatever is most useful: a tool, a workflow, a business challenge, a build you're stuck on. Priced per session, no commitment required

AI Co-Pilot

You have projects and ideas but no bandwidth for the AI side. I work on your behalf.

We start with your problem — business challenge, workflow bottleneck, or something you want to automate. I research, evaluate, and build the right solution, whether that's an existing tool configured to your situation or something built from scratch. We connect regularly to review progress, adjust direction, and keep things moving.

Think of it as a dedicated AI resource without the overhead of a full-time hire. Scope and pricing discussed on the intro call.